All Five Markets OPEN!
All of our markets are open rain or shine: Felton Tuesday 1-6p, Downtown SC Wednesday 1-6p, Scotts Valley Saturday 9a-1p, Westside SC Saturday 9a-1p, Live Oak Sunday 9a-1p. More here.
The May Market Match Double Up!
At all of our markets $10 dollars of EBT is matched with $10 of Market Match year-round. In recognition of CalFresh Awareness Month all five of our markets are offering a DOUBLE MATCH in May or until funds are exhausted. Thank you to Second Harvest Food Bank and the Santa Cruz County Human Services Department for making it possible! Learn more…
For 30 years Santa Cruz Community Farmers’ Markets (SCCFM) has been committed to your health and to the health of the local economy.
Our family of five farmers’ markets showcases the best in regional organic produce, pasture-raised meats, eggs and dairy, sustainably-harvested seafoods and artisan-made goods.
Purchasing your food through the area’s farmers’ markets ensures that you are getting the freshest, healthiest and tastiest foods while supporting local jobs, increasing local spending and promoting the region’s strong farming tradition.
What’s good for you is good for your community.
Newsfeed
Markets
Downtown
Time: | 1-6p May-Oct.; 1-5p Nov. 9 - April |
Day: | Wednesday, OPEN 11/23 |
Location: | Cedar St & Lincoln St, Downtown Santa Cruz |
Felton
Time: | 1–6p |
Day: | Tuesdays |
Location: | 120 Russell Ave, Felton |
Live Oak
Time: | 9a–1p |
Day: | Sunday, closed Dec 26 & Jan 2 |
Location: | 15th & Eastcliff Dr |
Scotts Valley
Time: | 9a–1p |
Day: | Closed. Reopens May 7th, 2022 |
Location: | 5060 Scotts Valley Drive, Boys & Girls Club Parking Lot |
Westside
Time: | 9a–1p |
Day: | Saturday, closed Dec 25 & Jan 1 |
Location: | Mission St. Ext. and Western Dr. |
Follow
New Vendors
Latest Campaign

Pop-Up Breakfast Series
After thoughtful consideration the Markets have decided to postpone the the Pop-Up Breakfast Series until 2023. The excellent chefs we had lined up for this year will be working with us in other ways. Chef Jessica Yarr of Chickenfoot is hosting a brunc …
Featured Vendors
Four Sisters is a five acre organic farm in the hills of Aromas, behind the Monterey Bay in central California. They grow cut flowers, kiwifruit, avocados, apples, herbs, and specialty vegetables, specializing in sorrel and other unusual greens.
Green Planet Organics is a CCOF and USDA certified organic farm in Soquel CA. They specialize in growing veggie, herb and flower garden starts for the home gardener as well as cut flowers and heirloom tomatoes.
Dennis Tamura got his start in agriculture while studying gardening with Alan Chadwick during the 1970s. He subsequently helped run the U.C. Santa Cruz Farm & Garden Apprenticeship Program for several years before founding Blue Heron Farms in 1985.
Blue Heron Farms is located in a sheltered valley in Correlitos, blessed with a cool climate and soil that is sandy, soft and easy to work with. The 18 acres they grow on include large swaths of farmland surrounded by live oaks and habitat that is home to deer, bobcats, and coyotes. A deep well provides Blue Heron with water, they irrigate their crops with a combination of overhead sprinklers and drip tape. The farm keeps weeds at bay by torching some crops, hoeing, hand weeding, weed cloth application and cultivating with a tractor.
Both Dennis and his long time partner Lori agree that their greatest asset is the people who they work with - a wonderful group of men from Jalisco and Michoacan, Mexico, and a dedicated farmers’ market staff and flower crew. Currently they have three generations of the same family working for the business - a grandfather, three sons and four grandchildren.
Lori and Denis are well known for the quality of their product, in particular for special variety lettuces and flowers along with greens, root veggies and leeks. Their produce seems to jump off the table, so full of vigor, and it's not rare that they sell out.
As Lori says, “Although the hard work never seems to stop, there’s not a day that goes by that we don’t feel lucky to be farming here on the Central Coast, where people really care about organics and we are able to sell directly to farmers’ market customers!”
Blue Heron has been selling at the Downtown Santa Cruz Farmers' Market since the 1990s and values this relationship immensely. Communication with the market management (that's us) allows them to shift up what they bring based on market needs and they lean heavily into direct sales to sustain their business.
*Note: parts of this interview were based on a write up from the Ecology Center in Berkely.